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Our story

It all began in Marseille in 1950, when the first generation opened a sewing workshop, as was done at that time. It was in this environment, surrounded by fabrics and needles, that our founder grew up, developing his sense of detail and high standards very early on. In 1980, he opened his own workshop in the south of France, where he perfected his know-how.

 

Driven by a broader vision, he then decided to settle in Tunisia to launch a textile manufacturing workshop, thus marking a turning point in our family history.

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The evolution

Arriving in Tunisia in the 90s, we first specialized in the production of jeans. For years, this commitment to the manufacture of denim has allowed us to master the techniques of the sector.

 

In the 2010s, we chose to return to the sources of our family know-how: high-end women's ready-to-wear.

Our team

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Serge Tokatlian

Founder and President

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Auguste Tokatlian

General manager

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Malek Chabchoub

Responsible for modeling and cutting

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Sawsen Farhat

Quality Manager

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Zahia Bouchareb

Administrative Manager

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